Par Pino
designed by 反应颇可FinePic
AD Miga/SongAd
D SongAd
项目地址:广东
松树作为生命力最强和最长寿的植物之一,贯穿中外皇家园林和现代景观。我们希望品牌像松一样,既能将经典鸡尾酒延续,又能用当代技术与风味将其向未来延伸。故将松元素提纯,抽象后,绘制出一枚富有装饰性的图形,即是向外延伸的光芒,也是一片片罗列的松针.宇体部分不像一个标准的品牌字体,更像是一份写给朋友的亲笔签名,宇如其人,写下的一笔一划,坚定、真诚、潇酒、有力,带有人情味,也藏着分寸感。
Pine trees, as one of the most resilient and longest-living plants, are found throughout royal gardens and modern landscapes both in China and abroad. We aspire for our brand to be like a pine, both continuing the legacy of classic cocktails and extending them into the future with contemporary technology and flavor. Therefore, the pine element was refined and abstracted to create a decorative graphic, representing both outward-extending rays of light and rows of pine needles. The font itself doesn't resemble a standard brand font; rather, it's more like a handwritten signature to a friend. Like the person who wrote it, each stroke is firm, sincere, elegant, and powerful, carrying a human touch while also conveying a sense of propriety.



